F4F Gallery / Founder 004

The platform
The products
Jarrah Williams · F4F004

Founder 004

Jarrah Williams

Country First Land Care

Charters Towers, QLD · 20.0770° S, 146.2620° E

Land & FoodNative foodsRegenerative farming

What I'm fixing

Value walking off Country in an unmarked box.

How I'm fixing it

Building the processing and the brand where the plants actually grow.

The work

Program

Grower network

Eleven growers sharing stock, knowledge and market access.

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Product

Bush spice range

Dried native spice blends packed in region.

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Product

Native ingredient supply · Nursery stock

Application

Native foods · Regenerative farming · First Nations enterprise

Current focus

A shared drying facility and getting three products retail-ready.

Looking for

Traceability tech · Drying capacity · Retail partners

In their words

What problem are you solving?
Native food demand is booming in city kitchens, but growers on Country capture almost none of the value and supply is unreliable.
Who does it help?
First Nations growers, ranger groups and chefs who want traceable native ingredient.
What is the innovation?
A grower network with shared nursery stock, shared drying capacity and a single traceable supply line to market.
What are your barriers?
Cold chain and drying capacity; buyers wanting year-round volume from seasonal Country.
What do you need?
Drying and packing capacity, a traceability system, and long-term buyers.
Would you like to collaborate?
Yes — with anyone who can help us hold value on Country instead of shipping it south raw.

Can offer

  • Native ingredient supply
  • Nursery stock
  • On-Country trials

Looking for

  • Traceability tech
  • Drying capacity
  • Retail partners